In todays ad world, there are two types of ad film makers - the sleek ad film maker and the cost effective one. But in today's clutter of commercial spots hardly do we retain the brand name after the ad is gone. How about some breathing spaces in your new ad? Or just about a white screen that stands out in the clutter. Not only your ad has to catch the attention, but also imprint your brand name in the viewer's mind. Your ad maker has gone away with the award making you feel good, but did the advertisement convert to sales?

All said and done, today's mantra of success is - less is more! Santanu believes in effective communication. With his strengths in visualising, copy writing, storyboarding, pre-production and CG, he can offer effective results in a cost effective price tag. His ability to provide a complete end-to-end-solution single handedly helps in effective communication, faster turn arounds and extremely cost effective. Being technically adept in computers he can even help in web based commercials and associated coding.