Case Study: Pause Wines

Pause Wines - Corporate AV

DESCRIPTION: In 2007, Mr. Rajesh, CMD of Pause Wines decided to venture into the wine world and formed Pause Wines and Ideas Pvt. Ltd. as a Prarthana Group company. Under this company, Rendez-vous Wines India Pvt. Ltd. takes care of the vineyards and winemaking, and Pause Wines Pvt. Ltd. looks after the marketing and distribution of all its wine variants.

Mr. Rajesh loves to travel to different places across the world; and being a foodie, he seeks new experiences with the world's renowned wines and the food that can be paired with it. It's this passion of his that makes him create better wines. He understands the wines he makes and hence they turn out to be the best ones in the market today. He wishes to make the Indian audience aware of the importance of wine and bring Indian wine to every table in India. His desire to make best-quality wines helps Pause Wines to reach new standards all the while.

We met Mr. Rajesh, who was very much amused with our past assignments, storytelling ability, and cinematography techniques. Though we were asked to make a typical corporate film, we decided to raise the bar and go beyond. We wrote a story around Robert Frost's Stopping by the Woods on a Snowy Evening, Unlike Frost, who said - Miles to Go Before I sleep, we made a contradiction. Our tag lines said - Take a Pause, Life Can Wait. We did the shoot in multiple phases. From sowing the seeds to Harvest, we captured the moments most eloquently. We also captured the wine festival, grape stomping, drone shots of the festival.

Audiovisual created by Santanu Productions - A Premium Corporate Video Maker in Mumbai. For more information please visit - https://www.santanu.biz or email us at mail@santanu.biz

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