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Case Study: Tata Rallis

Tata Rallis - Dhanya Edge App Promo Hindi

DESCRIPTION: The Dhanya Edge promo was created to showcase the features, benefits, and ease of use of Tata Rallis’ app for farmers, retailers, and seed sellers. We transformed app screenshots into a 3D smartphone model, added corporate branding, and gave it a clear, relatable voiceover. The film was also dubbed in multiple Indian languages to reach diverse audiences across regions, ensuring accessibility and adoption.



Case Study: Behind the Making of Dhanya Edge Promo

🔹 Concept & Approach

🎬 Designed as a crisp explainer to introduce farmers and retailers to the Dhanya Edge app.

📱 App screenshots were recreated into a 3D smartphone environment for visual appeal.

🎨 Careful balance of corporate branding with farmer-friendly storytelling.

🔹 Production Process

🖥️ Motion graphics and 3D compositing created an immersive product showcase.

🎤 Professional voiceovers recorded in multiple Indian languages for maximum reach.

🌐 Script and tone tailored to be simple, direct, and farmer-comprehensible.

🔹 Audience Impact

🚜 Farmers in remote regions could easily grasp the app’s functions and benefits.

🎁 Rewards and profitability messaging highlighted to boost engagement.

🤝 Promoted trust by aligning with Tata Trust’s values and credibility.

🔹 Deliverables

🎞️ Multiple versions of the promo for Hindi and regional languages.

📡 Optimized for distribution across digital channels and app training sessions.

corporate film production India, app explainer video, product promo video, corporate video maker, testimonial and promo videos India, multilingual dubbing video production, 3D app showcase video, Tata Rallis Dhanya Edge film

#CorporateFilm #ExplainerVideo #PromoFilm #AppDemo #VideoProductionIndia #MultilingualVideo #3DAnimation #CorporateFilmmaker #ProductVideo #AVProduction

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