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Case Study: Pfizer - Magnex, Product Launch

Client: Pfizer

Executive Summary of the Project

WE ARE Team Anti-infectives The pride of Pfizer Our research brands. Our pride Magnex, Zosyn, Solumedrol, Dalacin C and Fragmin. Our flagship brands Meronem, Tygacil, Eraxis and Vfend. Our growth driver brands

No.1 In Hospital Category In brands’ category In perception amongst Stakeholders

Divided to multiply our focus To rule the market Integra sustain pressure. Reach larger geographies Exelcia Consolidate its perception amongst key stakeholders Connectia Excelled in increasing reach and engagement KAM The interlink connector. Collaboration experts

2015 . 2016 . 2017 The years the team performed .The most dependable teams 2018 Year of learning. Year of knowing your customers Time to achieve success Team work. Connecting regions Connecting territories 2019 New year. Newer resolutions On key opportunities On market expansion On team work

Undisputed performance Unmatched growth Stronger together for growth - Pfizer

Audiovisual created by Santanu Productions - A Premium Corporate Video Maker in Mumbai. For more information please visit - https://www.santanu.biz or email us at mail@santanu.biz

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