DESCRIPTION: Situated 2 kms away from Madurai airport and 12 km from the main city of Madurai and spread across 25 hectares among lush greenery, the Lanxess Madurai Plant is the first facility in India to enter the Leather Chemicals, Material Protection Products and Rhein Chemie products for local consumption and exports.
The facility houses world class equipment and technology with production capacity for 12,000 MT/annum that replicates the German benchmark to meet the global competition. Out of the total production at the site, 25 to 30 percent is exported to the APAC region.
With the recently announced expansion of its Material Protection Products division to more than double of its present capacity the Madurai site is also planned for upgradation of equipment for better performance in process technologies to support new range of products.
The Rhein Chemie business unit of LANXESS manufactures rubber additives, a polymer bound product manufactured under the brand name Rhenogran.
It also has a major market share in polymer-bound chemicals catering to automotive, engineering, tyre and footwear industries.
The Material Protection Products business unit markets a range of preservatives and biocides for almost all industry sectors, including wood protection, paints & coatings, construction, health & personal care products, and beverages.
The Madurai site is the manufacturing hub for LANXESS leather business in India and the multi-purpose plant manufactures a wide variety of tanning agents, fat liquors and finishing products in close cooperation with the technical service centre in Chennai.
High-tech equipment, high-speed agitators, dispersion equipment and glass lined reactors are some of the hallmarks of the plant, besides reach trucks that are well equipped to operate in a flame-proof and explosion-proof area and can reach a height of almost six metres in the material storage facility with easy maneuverability.
For the production of lacquers and pigments for the leather finishing application, the company has unique dispersion equipment like dissolvers and turbo mills that are different from conventional size-reduction equipment.
These equipments consume less water thereby reduce the effluents.
The Madurai facility is also equipped for the production of water-based tyre mold release chemicals - Rhenodiv, an eco-friendly shift from the solvent-based release agents.
With LANXESS’ core business focused on chemical research, innovation forms an important ingredient for their future growth prospects to remain competitive in the industry.
GREEN SITE:
The LANXESS Madurai plant is certified ISO 9001 for quality and ISO 14001 for environment, thus reflects global standards in performance technology and environment protection systems for chemical manufacturing processes.
Effluents are a major concern for the water bodies in an around the production site. The Madurai site is ‘a zero discharge site’ and it does not discharge treated effluents outside the factory premises. This is accomplished by reducing, eliminating and recycling wastewater.
Manufacturing of specialty chemicals requires storage and handling of diverse hazardous and non-hazardous materials. This is systematically managed through safe design of warehouses, training of people and methodical mitigation plans.
This film was shot in their Madhurai factory and Mumbai office over several weeks by our professional crew. Drone, Gimbals, Special lenses, slow-motion cameras were used. We also engaged with professional television anchors for this project. We are making their corporate / Industrial video for the third time in a span of 10 years. LANXESS' trust in us speaks volumes about our commitment and quality we offer our clients year after year.
Corporate Video Mumbai
www.santanu.biz
Page 1
Nothing found. Please try searching with alternate words. Kindly note that some clients have a strict non-disclosure aggreements signed with us, or have security challenges. We strictly can not showcase their content.
For more videos, please hop over to Santanu Production Mumbai YouTube page and subscribe.
Our newer video making techniques will surely help you with fresh ideas to grow your brand visibility.
Corporate profile videos, brand videos that includes branding, corporate values, industry shoot, office premise, products, employees, legacy, certifications, QC, HSQE, CSR, rewards and recognition among others. Creation of the classic Corporate Videos are our forte, nevertheless, we have mastered making all forms of corporate communication videos.
Commercial Spots, Television Commercials, TV Spots or advertisements as we call them, are a high value production we have been engaged in for years. Here, novelty is the name of the game. We specialise in smart concepts that makes your 30 second spot stand out among the clutter
Social Media Spots or advertisements as we call them, are a high value production we have been engaged in for years. Here, novelty is the name of the game. We specialise in smart concepts that makes your 30 second spot stand out among the clutter
Our product video services include researching and bringing out every USP of your products so that they stand out firmly against your competition. The product shoot style are always eye-candy and display a larger-than-life image of your brand that create a lasting image in the minds of your prospects and customers
Employee motivation is a full-time excercise the marketing and human resource departments are always engaged in. We have been creating numerous motivational audiovisual for several pharmaceutical, banking and other industries that are creative, engaging, full of thrill, and impart a lot of energy to their employees. Our clients keep coming back to us for new motivational AVs because they do make an impact
Training a large number of employees, channel partners or end users across different locations on new SOPS, or a new product may consume a lot of time & resource for an organization. Our training videos have been helping many clients such as ICICI Prudential, HDFC Bank, Pfizer create quality training material in a lucid and articulate manner. These are supported by ample use of graphics and other creatives
Roleplay videos are the quickest way of deploying training videos. They are helpful in demonstrating soft skills, service training, how to sell a product, or training customer support teams. Roleplay videos involve capturing ideal scenarios of interaction between a few individuals playing the role of seller or buyer. Our multi-camera setups capture every individual and their gestures in detail from different angles so that the end-user of the video can quickly learn the mannerisms and style of communicating from an ideal scenario. We often employee professional actors for such jobs who carry the film highly professionally using a thoughtful and a foresighted script
To explain a business process, a workflow, or a schematic to your target group using simpler graphics and animation you need explainer videos. Graphics with animations create wonders for an easier understanding of concepts. No wonder explainer videos have gained popularity in recent times. Our explainer videos better engage the audience with captivating scripts, lively visuals, foot-tapping music along with professional voiceovers
We specialize creating quality 2D and 3D animation videos for the last 3 decades to demonstrate various products, infrastructures, systems, processes and machines. Animations help in visualizing and understanding of concepts easily
When was the last time you read the instruction manual to use your smartphone? Today's generation needs instant help. We make short video based product How-To or instructional videos that are self-explanatory. You can save your money on print,and a dedicated support team to service every mundane customer query. Simply put the video on your website or YouTube and serve the link
We make safety and CSR videos often mandatory for Industries. Our safety videos bring awareness among employees, contractors and vistors at the plant sites for possible hazards in the most understandable and visual format. Beyond mere documentation, our well-crafted Corporate Social Responsibility or CSR videos have an emotional touch that bring social goodwill and genuine trust towards your brand.
We make safety and CSR videos often mandatory for Industries. Our safety videos bring awareness among employees, contractors and vistors at the plant sites for possible hazards in the most understandable and visual format. Beyond mere documentation, our well-crafted Corporate Social Responsibility or CSR videos have an emotional touch that bring social goodwill and genuine trust towards your brand.
The biggest daunting task for architects is not in designing a building or an interior, but presenting it most impressively. Our Realistic, lifelike 3D animation opens up possibilities for better visualization and selling your ideas to impress investors
A video testimonial is an audiovisual of a customer, a client, employee, or other stakeholder praising a company, talking about how your company’s product or service has helped them or what they like about the company. Our creative testimonial videos appear candid and genuine as we pamper our speakers, rehearse them well, make them comfortable, and sometimes use teleprompters
To capture the attention of a passerby in his brief view time, corporate videos for trade fairs are designed with rapid movement of shots, eye candy VFX, foot tapping music, no voice, ample animated large text supers with special effects ande glimpses of important highlights. Events are candid collection of real people footage capture by super smart cmaera team for the best angles & moments. Over the decades we have mastered both.
Subsequent to creating an audiovisual in English, often our biggest byproduct is dubbing those audiovisuals in foreign or vurnacular languages to reach a wider audience. For years we are associated with many world-languages audiovisual transcripts writers, translators, language quality supervisors, voice dubbing artists, and studios across the globe. What's more, your brand gets a global footprint.
AI or Artificial Intelligence based video content offer relatively economic soloutions, compared to using real actors, voiceovers artists and stunning visuals. They also give consistent output and faster turnarounds.