Case Study: Lanxess

Lanxess - Office Relocation Journey | Thane Shift | Corporate Move Documentary | Employee Stories

DESCRIPTION: Relocating an office isn’t just about moving desks—it’s about moving minds. This behind-the-scenes AV captures the story of Lanxess’s Thane office relocation, blending logistics, emotions, and candid moments. From fun artifact auctions to facing time-crunch challenges, the video reflects how a daunting task became a team-bonding memory.



**🎬 Case Study: Creating the Office Relocation Story for Lanxess Thane**

🔹 **Client Brief & Objective:**
To document the entire relocation process of their Thane office—not just as a log of events, but as a *memory capsule* that employees could relate to and enjoy watching.

🔹 **Creative Approach:**
🎯 Mix of *time-lapse*, *employee soundbites*, and *casual behind-the-scenes action*
🎯 Capture the *before, during, and after* stages of the move
🎯 Highlight the people, not just the packing

🔹 **Highlights of the Shoot:**
📸 Stunning visuals of the new office interiors made for perfect interview backdrops
🎭 Fun moments captured during the quirky auction of old office items
⏱️ Real-time pressure due to limited shooting windows during the actual move

🔹 **Technical Execution:**
🛠️ Minimal interference, mostly candid shots to retain authenticity
🎥 Strategic time-lapses for heavy lifting and interior setup phases
🎙️ Light, conversational employee interviews to humanize the story

🔹 **Final Impact:**
✅ Used for internal morale-building and HR communications
✅ Created a sense of nostalgia and excitement among employees
✅ Became a documentation template for future internal transitions

🔹 **Why This AV Worked:**
✨ Balanced narrative of *stress and fun*
✨ Real people, real reactions—no corporate glaze
✨ Carefully framed shots to use the photogenic architecture of the new office

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